Everyday Systems: nosdiet: message 11 of 3212

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I've opened a google adwords account, which is
surprisingly easy. In five minutes I was all set up
and seeing my nosdiet ad (in last place of course) on
searches for "diet."

It's a good deal. You only pay for when someone clicks
your ad, and you can set a maximum daily budget. The
minimum cost per click through is 5 cents, but the
more you're willing to pay the higher you're likely to
be placed (placing works like bidding on ebay). I
stuck with 5 cents and a 50 cent a day limit.

The problem? Insufficient clickthrough rate -- .1%. I
was delisted. I flatter myself that it's simply a
matter of choosing more targeted keywords, both so I
get positioned higher and am more likely to be seen by
*susceptible* searchers.

Any suggestions? I can use phrases, too.

See http://adwords.google.com for 
details.

P.S. Hits were down in April! Mush, zealots!

http://www.nosdiet.com/lumberjack.html